3 reasons why Klarna’s valuation has fallen by nearly 70% from its peak just a few years ago

fortune.com/2025/09/02/klarna-ipo-bnpl-unicorn-3-reasons-why-fell-69-percent

Klarna went from Europe’s most valuable startup to a lesson in how fast fortunes can change—and now, the long-delayed IPO is finally happening. The Swedish company turned “buy now, pay later,” or BNPL into a global catchphrase and won the hearts of Gen Z along the way. Now it’s preparing…

This story appeared on fortune.com, 2025-09-02 20:18:44.
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