This $30 Labubu doll became an international status symbol—it brought in $423 million for its company last year

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This $30 Labubu doll became an international status symbol—it brought in $423 million for its company last year

cnbc.com/2025/07/14/labubu-dolls-from-collectible-toy-to-international-status-symbol.html

Labubu dolls are seemingly a worldwide obsession. Here's how the toy's maker Pop Mart built the viral fashion sensation, with some celebrity luck involved.

This story appeared on cnbc.com, 2025-07-14 19:38:10.