Hailey Bieber's Rhode brand to increae E.l.f. revenue by $200 million this year, CEO says

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Hailey Bieber's Rhode brand to increae E.l.f. revenue by $200 million this year, CEO says

cnbc.com/2025/11/05/elf-beauty-elf-earnings-q2-2026.html

E.l.f. Beauty, which acquired Hailey Bieber's beauty brand Rhode earlier this year, expects the brand to increase annual run rate revenue by $300 million.

This story appeared on cnbc.com, 2025-11-05 21:05:55.