Big Idea? Here’s How to Test It Before Investing Time and Money

inc.com/soren-kaplan/big-idea-heres-how-to-test-it-before-investing-time-and-money/91197031

Concept testing helps to validate that there are real customers who actually want your product—that your company is solving a real problem.

This story appeared on inc.com, 2025-06-02 22:42:28.
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