E.L.F. Beauty acquires Hailey Bieber’s Rhode skin care in $1 billion deal

washingtonpost.com/business/2025/05/29/hailey-bieber-rhode-elf-beauty

E.L.F., known for its lower-cost “dupes” of high-end beauty products, will work closely with the 28-year-old entrepreneur and model, who started Rhode in 2022.

This story appeared on washingtonpost.com, 2025-05-29 04:51:43.
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