Engage Gen Z today, lead the market tomorrow
fortune.com/2025/02/28/gen-z-workforce-early-engagement
This commentary is from Everfi, a sponsor of the Fortune Impact Initiative 2024 conference. Ellen Patterson is president and co-CEO at Everfi and mother of three Gen Z children.
Gen Z is the first generation to grow up from birth with access to the internet and social media.
This story appeared on fortune.com, 2025-02-28 18:20:03.