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Max streaming service is reviving the HBO name - the one it discarded two years ago
theglobeandmail.com/business/article-max-streaming-service-is-reviving-the-hbo-name-the-one-it-discarded
HBO is returning – at least in a name.
Warner Bros. Discovery said Wednesday that it was rebranding its streaming service as HBO Max this summer, instead of the current Max.
The Max name dated to Warner’s merger with Discovery and was considered a curious choice when made in 2023. HBO is…
This story appeared on theglobeandmail.com, 2025-05-14 19:14:08.