Like Mark Cuban and Barack Obama, this CEO says work-life balance is a luxury he can’t afford—even after building a $50 million-a-year business

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Like Mark Cuban and Barack Obama, this CEO says work-life balance is a luxury he can’t afford—even after building a $50 million-a-year business

fortune.com/2025/07/18/founder-ceo-thats-it-nutrition-lior-lewensztain-no-work-life-balance-always-on-even-vacations-50-million-dollar-revenue-business-mark-cuban-barack-obama

Despite building a business with over $50 million in annual revenue, Lior Lewensztain has yet to let his foot off the gas. As founder and CEO of That’s It Nutrition, he admits to Fortune that work-life balance isn’t part of his reality, as he remains constantly on the grind—even during…

This story appeared on fortune.com, 2025-07-18 15:25:10.