Creators turn to agentic AI to manage fan engagement

digiday.com/media/creators-turn-to-agentic-ai-to-manage-fan-engagement

Creators are increasingly turning to agentic AI to streamline communication with fans — saving time and money — but raising new questions for brands and influencer marketers.
The term “agentic AI” refers to artificial intelligence tools that can autonomously pursue goals, take actions…

This story appeared on digiday.com, 2025-06-20 04:01:00.
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