I'm Expedia's marketing chief. Here's how we're preparing for a future when people use AI to plan their vacations

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I'm Expedia's marketing chief. Here's how we're preparing for a future when people use AI to plan their vacations

businessinsider.com/expedia-cmo-adapting-the-travel-company-for-ai-search-aeo-2025-5

Expedia Group's chief marketing officer, Jochen Koedijk, wants the travel brand to be a first mover in AI.
Expedia Group
Jochen Koedijk, Expedia Group's top marketer, wants the travel brand to be a first mover in AI.
It's forged partnerships with OpenAI and Google — and has an AI…

This story appeared on businessinsider.com, 2025-05-30 16:10:59.