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Brands get in on NBA Finals buzz as fan excitement ramps up
digiday.com/marketing/brands-get-in-on-nba-finals-buzz-as-fan-excitement-ramps-up
This article was first published by Digiday sibling ModernRetail
With the NBA Finals between the Indiana Pacers and Oklahoma City Thunder in full swing, brands are getting in on the excitement.
Athletes and sporting events have become a major play for consumer brands trying to cut…
This story appeared on digiday.com, 2025-06-11 04:01:00.