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Nike forms new team for secretive brand with Kim Kardashian
fortune.com/article/nike-kim-kardashian-skims-secretive-brand-retail
Nike Inc. is putting together a dedicated team of executives and designers to operate a new brand with entrepreneur and reality TV star Kim Kardashian’s apparel label Skims, with plans to release its first collection geared toward women this spring.
Called NikeSkims, the project was kept…
This story appeared on fortune.com, 2025-04-29 20:14:17.