Mythbusted: American Eagle and Dunkin’ and the risk of ignoring cultural context in ads

digiday.com/marketing/mythbusted-america-eagle-and-dunkin-and-the-risk-of-ignoring-cultural-context-in-ads

American Eagle has joined the increasingly long list of brands that somehow didn’t see it coming.
Like Bud Light, Target and Jaguar Land Rover before it, the retailer stepped into the culture wars with the kind of casual confidence that suggests senior marketers are still underestimating…

This story appeared on digiday.com, 2025-08-01 04:01:00.
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