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Outfront brings its XLabs to Cannes for the first time, hoping to draw a broader ad base
digiday.com/media-buying/outfront-brings-its-xlabs-to-cannes-for-the-first-time-hoping-to-draw-a-broader-ad-base
Digiday covers the latest from marketing and media at the annual Cannes Lions International Festival of Creativity. More from the series →
Cannes Lions used to be the place to see and be seen for creative excellence. But for the last 15 years or so, media companies and platforms have…
This story appeared on digiday.com, 2025-06-16 04:01:00.