Unilever buys Dr. Squatch for $1.5 billion

morningbrew.com/stories/2025/06/28/unilever-buys-dr-squatch?utm_source=

More like raking the billion in with the bathwater: Unilever has so much faith in Dr. Squatch and its edgy marketing moves that it’s buying the dude-focused personal care brand from its private equity owners for $1.5 billion, the Financial Times reported yesterday.
Unilever’s president…

This story appeared on morningbrew.com, 2025-06-28 04:01:00.
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