Trump's trade war is giving renewed importance to advertising Upfronts

cnbc.com/2025/05/11/advertising-upfronts-trump-trade-renewed-importance.html

Media companies are staring down widespread economic uncertainty as their annual pitch to advertisers and marketers kicks off.
This week legacy entertainment giants including Comcast's NBCUniversal, Fox Corp. and Warner Bros. Discovery will stage presentations to ad buyers about why they…

This story appeared on cnbc.com, 2025-05-11 12:45:18.848000.
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