and Sportico Announce Second Annual Co-Branded Sports & Entertainment Summit

variety.com Variety and Sportico will host the second annual co-branded Sports & Entertainment Summit presented by City National Bank on July 12 in Los Angeles. The day-long summit will…

Macy's Ad Sales Reach $37 Million

mediapost.com With the drama of a potential takeover quiet for now, Macy’s new leadership is ready to show off strategic changes. While first-quarter sales fell to $4.85 billion, a 2.7%…

Tostitos® and Chef Susur Lee Introduce the Tostitos® Tasting Window

benzinga.com Inspired by the wine windows of Florence, new collaboration aims to show Canadians that Tostitos® tortilla chips are a blank canvas for culinary creativity. MISSISSAUGA, ON,…

AGC Biologics and BioConnection Partner to Offer new End-to-End Biopharmaceutical Drug Substance and Drug Product Development and Manufacturing Offering

benzinga.com AGC Biologics and BioConnection Partner to Offer new End-to-End Biopharmaceutical Drug Substance and Drug Product Development and Manufacturing Offering • Strategic…

Pioneering Blockchain Security: CMO Xavier’s Strategic Leadership at Stake Vault Network

news.bitcoin.com PRESS RELEASE. Stake Vault Network proudly introduces Mr. Xavier, the Chief Marketing Officer (CMO), whose strategic vision and expertise are pivotal in revolutionizing…

JoJo Siwa Shares ‘Drunk As F

billboard.com JoJo Siwa is ringing in 21 with a bang. The “Karma” singer took to TikTok on her birthday on Sunday (May 21) to share a tipsy video amid her celebratory festivities. “It’s…

SKALE Labs names veteran Andrew Saunders as its new CMO

cryptobriefing.com SKALE Labs, the entity behind the gasless blockchain SKALE, has announced the appointment of Andrew Saunders as its Chief Marketing and Growth Officer. Saunders’ previous…

What the Mentality of the Dotcom Era Can Teach the AI Generations

entrepreneur.com Opinions expressed by Entrepreneur contributors are their own. The mentality of the dotcom era of the late 1990s and early 2000s was all about hard work, grit and a…

IPSY Appoints Francine Li as Chief Marketing Officer

benzinga.com Marketing Leader, Previously at Riot Games and Netflix, Joins the Leading Beauty Company in Critical Role to Drive Innovation and Brand Growth LOS ANGELES, May 21, 2024…

I Promoted My CMO to CPO. Here are 4 Unexpected Benefits That Came Out of It

entrepreneur.com Why it might be a good idea to have a Chief People Officer with a marketing background. Opinions expressed by Entrepreneur contributors are their own. I have always…

Some Advertisers Are Rebuilding Their Search Strategies as Google’s AI Search Engine Grows

adweek.com Google has fundamentally transformed the online search experience with its AI search engine AI Overview, which incorporates videos and images, and encourages users to ask…

Gaming Increasingly Seen as a Form of Personal Expression, Study Finds

thewrap.com According to Fandom’s 4th Annual Inside Gaming report, video games are “increasingly seen as a form of personal expression, exploring one’s identity and providing…

Nearly Half of Video Game Players Say ‘Creation and Self-Expression’ Are Their Main Reasons for Gaming, New Study Finds

variety.com A new study has found that while stress relief is still self-reported as the top reason people are playing video games, 46% of gamers now list “creation, imagination and…

20VC: Palo Alto Networks CEO Nikesh Arora on How to Create and Sustain Competitive Advantage and Defensibility

thetwentyminutevc.libsyn.com Nikesh Arora is the CEO @ Palo Alto Networks, the leading cybersecurity company in the world with a market cap of $102BN. Before joining Palo Alto Networks, Nikesh was the…

‘There’s a lack of trust’: Agency execs discuss AI, cookie burnout and inventory issues during the Programmatic Marketing Summit

digiday.com This article is part of a series covering our Programmatic Marketing Summit. More from the series → Pour one out for the programmatic marketers. They’re having a tough go of…

Inside the NBA’s Star-Studded NBA Finals Campaign With Jimmy Kimmel, Queen Latifah and Ken Jeong

hollywoodreporter.com A hidden speakeasy, hosted by Miami Heat legend Dwyane Wade and Queen Latifah, with a guest list that includes Masked Singer and The Hangover star Ken Jeong, late night host…

Transparency shift: CMOs navigate new norms in agency profit models

digiday.com When CMOs suspect agencies are profiting off of their ad spend, they often become uneasy. Typically, this leads to audits, hiring consultants and publicly expressing…

HackaTRON Season 6 Submission Period Concludes with Notable Achievements

cryptoslate.com Geneva, Switzerland, May 16, 2024 – TRON DAO proudly announces the completion of HackaTRON Season 6, a monumental season with a record 962 participants, co-hosted with HTX…

Want $2000 Per Month In Passive Income? Invest $30,000 In These Stocks

247wallst.com The Monday, April 29, 2024 installment of The Wall Street Journal featured an article titled, “Priced Out of the American Dream”. While homeowners are seeing the value of…

LinkedIn Shares Data on Evolving Marketing Skills [Infographic]

socialmediatoday.com Looking for ways to advance your marketing career? This could help. LinkedIn has published a new overview of key skills and development trends among CMOs worldwide, based on…

NFTFN Presale Shoots Off to $600K, $1 Million Within Reach

coinpedia.org The post NFTFN Presale Shoots Off to $600K, $1 Million Within Reach appeared first on Coinpedia Fintech News NFTFN, the disruptive web3 fintech company, is making a splash…

How indie agencies will compete with holding companies during the upfront

digiday.com Agility and flexibility will be key for independent agencies to take on the holding companies as the upfront marketplace plays out over the next several weeks and months —…

Research Briefing: Marketers are set to increase their upfront spending this year

digiday.com This research is based on unique data collected from our proprietary audience of publisher, agency, brand and tech insiders. It’s available to Digiday+ members. More from…

LinkedIn Shares New Data on Evolving Marketing Skills [Infographic]

socialmediatoday.com Looking for ways to advance your marketing career? This could help. LinkedIn has published a new overview of key skills and development trends among CMOs worldwide, based on…

Evenflo® Unveils New Limited Editions and Innovative Products at the 20th Annual ABC Kids Expo

benzinga.com LAS VEGAS, May 15, 2024 /PRNewswire/ -- Renowned for pioneering innovations in the childcare industry, Evenflo is set to showcase its latest advancements at the 2024 ABC…

Kristen Wiig to Receive Inaugural Mary Tyler Moore Visionary Award at Variety TV FYC Fest

variety.com Variety will present actor, producer and writer Kristen Wiig with the inaugural Mary Tyler Moore Visionary Award on June 6 in Los Angeles at the Variety TV FYC Fest. Wiig is…

Newpreneurs: Pioneering Virtual Reality Show Fuels Young Entrepreneurship with Chances at $250,000 Seed Funding

benzinga.com LOS ANGELES, May 14, 2024 /PRNewswire/ -- Newpreneurs announced its upcoming groundbreaking debut as a virtual reality show created by serial entrepreneur, business mogul,…

Marketing Briefing: Backlash ‘a sign of the times’ as major brands like Apple and Bumble pull ads drawing ire

digiday.com This Marketing Briefing covers the latest in marketing for Digiday+ members and is distributed over email every Tuesday at 10 a.m. ET. More from the series → Creating an ad…

NFTFN Presale Lifts Off To $600K, Targets $1 Million

thecryptobasic.com NFTFN, the revolutionary web3 fintech company, is making waves in the NFT space. Their red-hot presale has already surpassed a staggering $600,000, with over 20 million…

Bumble responds to outrage over controversial ads on celibacy

thestreet.com a dating app that claims to put women first, is waving the white flag and is withdrawing its controversial ads on celibacy that has had social media up in arms about the…

AI To Calm Roller-Coaster Budgets And ROI: Gartner CMO Study

mediapost.com Investments of media have increased year-over-year, from 25.6% to 27.9%, as CMOs seek to drive near-term growth, according to Gartner's 2024 CMO Spend Survey released…

Billingsley Resurfaces After Abrupt Departure From Publicis Groupe

mediapost.com S4 announced the appointment in its first quarter earnings release earlier today. On a call with analysts Scott Spirit, Chief Growth Officer and executive director at S4…

G2A.COM EXPANDS GLOBAL REACH, DIVERSIFIES DIGITAL ENTERTAINMENT OFFERINGS WITH NEW NCAA ATHLETE ENGAGEMENT PROGRAM

benzinga.com International Marketplace Expands U.S. Presence With Sports Marketing Strategy Intended To Attract New Users AMSTERDAM, May 13, 2024 /PRNewswire/ -- , the world's largest…

NFTFN Presale Blasts Through $600k, Eyes Set on $1M Milestone!

coinpedia.org The post NFTFN Presale Blasts Through $600k, Eyes Set on $1 Million Milestone! appeared first on Coinpedia Fintech News NFTFN, the revolutionary web3 fintech company, is on…

The boss of a $3 billion software company slams RTO mandates, saying they rob workers of the sense of being adults

businessinsider.com Salesforce executive Sarah Franklin (R) took from Jack Altman (L) as CEO of Lattice. Kevin Meynell; Lattice Sarah Franklin, CEO of HR software platform Lattice, is letting…

At Rebooted TV Upfronts, The Show Must Go On

deadline.com Reboots, as the past few years have shown, are beloved by the TV business. This week’s makeover centers on the upfronts, a decades-old industry ritual revitalized by a new…

Crypto Hiring: Monad is using its $225M haul to load up on talent

blockworks.co A month ago, Monad raised $225 million on the promise of a high-throughput Ethereum-compatible layer-1 blockchain. It’s now putting those funds to use on the hiring front.…

NFTFN Presale Sizzles Past $600K; $1 Million The New Target

coinpedia.org The post NFTFN Presale Sizzles Past $600K; $1 Million The New Target appeared first on Coinpedia Fintech News NFTFN, the web3 fintech maverick, is rewriting the script in…

Fossil Group Consolidates Global Media With Stagwell's Assembly

mediapost.com "Selecting Assembly as our new global media agency of record marks a significant moment in time for Fossil Group,” stated global CMO Lisa Pillette. “This partnership…

After Playing a Part in the Weirdest Scam in Music, This Organization Is Making Good on Its Comeback

billboard.com For much of the last decade, the Spanish collective management organization SGAE was part of one of the weirdest stories in the music business. Over the years, the…