As X’s turbulence continues, can alternative social platforms catch marketers’ attention?

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Are we going to see more nonprofit newsrooms team up?

simonowens.substack.com Welcome! I'm Simon Owens and this is my media industry newsletter. If you've received it, then you either subscribed or someone forwarded it to you. If you fit into the…

Micropayments are about to get their biggest test yet

simonowens.substack.com Welcome! I'm Simon Owens and this is my media industry newsletter. If you've received it, then you either subscribed or someone forwarded it to you. If you fit into the…

Why so many publishers have failed at copying Wirecutter

simonowens.substack.com Welcome! I'm Simon Owens and this is my media industry newsletter. If you've received it, then you either subscribed or someone forwarded it to you. If you fit into the…

The most powerful media platform in the history of humanity

simonowens.substack.com Welcome! I'm Simon Owens and this is my media industry newsletter. If you've received it, then you either subscribed or someone forwarded it to you. If you fit into the…

The rise of influencer fatigue

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TikTok is testing 60-minute videos, which could be a big threat to YouTube

aol.com None TikTok has gradually increased its video length limits to 10 minutes for all users. • None Longer video uploads may shift viewership from streaming services like…

YouTube Execs Clarify Those Emmy Aspirations and Tease What’s Ahead for the NFL

thewrap.com Mary Ellen Coe, YouTube’s Chief Business Officer, has a saying she uses frequently: “There’s only one YouTube.” It’s difficult to argue with her. “When we say there’s only…