Dentsu’s new web3 readiness tool shines light on the tech’s potential to complement AI

Dentsu’s Innovation Initiative is launching a web3 readiness index next month aimed at guiding clients on how to prepare their brands to use the technology as well as to drive adoption — at a time when the industry is obsessed with artificial intelligence.
Dentsu’s corporate venture and research and development practice built the readiness index in partnership with crypto…

This story appeared on, 2023-05-26.
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