AB InBev Touts Investments In 'Mega Brands,' Digital, D2C Platforms

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All eyes were on Anheuser-Busch InBev again yesterday, as the leading global beer company reported its earnings for the first quarter of 2024 following a busy Super Bowl marketing blitz.
AB InBev reported an overall net revenue increase of 2.6%, and 6.7 net revenue increase from "mega brands," specifically surpassing analyst estimates.
“Our performance was driven by our…

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